Saturday, July 13, 2013

Cultural elitism, racial stereotypes, yellow journalism and the Asiana SFO crash

By now you've probably seen this: look what the morons at channel 2 KTVU did after the SFO crash. Doing local TV news proud! We've already discussed how the media is so hungry to break the next turn of events that their critical thinking and vetting go down the tubes (even for bigger outlets like CNN).

So that was a case of improper due diligence, but what is below is real racism (or at least ignorant, ethnocentric poor reasoning) IMO.

http://www.theatlanticwire.com/national/2013/07/malcolm-gladwells-cockpit-culture-theory-everywhere-after-asiana-crash/67058/

...could the fact that the pilots were Korean have anything to do with their behavior leading up to the crash? -The Atlantic

Non-experts just love to opine and speculate about foreign things, but they fail to realize that their efforts are not benefiting the conversation, not fixing the problem, and possibly lead to negative consequences for others. This Ohlheiser at The Atlantic is unfairly putting words in Gladwell's mouth regarding the somewhat inane question, "Did 'Korean culture' contribute to the Asiana crash?" In the past, Gladwell wrote a book chapter about Korean Air describing how they turned around from being one of the least safe carriers in the '90s (ostensibly because of Korean culture) to one of the best today. First, as if either Gladwell or Ohlheiser can properly define what Korean culture is, if that is even possible. And second, Korea follows some Confucian traditions shared by many other East Asian nations (some of which may be "deference to authority/elder figures, not speaking up about problems out of respect to save face, etc."). Does that mean JAL and Singapore and Cathay are also disasters waiting to happen? To me it all stinks of prejudice and cultural elitism - oh if those slant-eyes only acted like us, then maybe they wouldn't have crashed!

There is bad assumption on top of bad assumption here, with little to no official evidence released by authorities yet. Was the cause primarily pilot error? If so, did the rookie make the mistake because he was inexperienced (and his co-pilots weren't correcting him because of cultural norms, even at the risk of their own lives), or maybe because he deferred to the bad instructions of his superior without question? Because there are literally dozens of other speculative explanations, all of them supported by the same amount of data - zilch. It's a pointless exercise in gossip, but one that some love to undertake.

"I can understand why my Outliers chapter has been of interest, given how central cockpit communication issues are in plane crashes," Gladwell told The Atlantic Wire in an email, adding, "My sense is that we should wait for the full report on the crash before drawing any conclusions about its cause." - MG (well Ohlheiser, and CNN too, decided not to wait)

Gladwell of all people should respect the significance of outliers, even if The Atlantic doesn't. Air crashes are by nature outliers, or there wouldn't be a civilian air travel industry. You simulate the SFO crash conditions with the same flight crew (and wipe their memory each time), and they may only crash 1% of the time. Same if you test all Korean pilots, or all Asian pilots. Journalists often want to smoke out stories where none exist, so they imprint or imagine interesting patterns and narratives inappropriately. Sometime, shit just happens and race/culture have nothing to do with it. That may not be a sexy headline, but I thought they were in the facts business.

Ohlheiser makes a cop-out at the end of her story, saying that there "isn't enough evidence" (duh) to implicate deference as possibly contributing to the crash, but just raising the offensive question on such a public forum is the harmful act - not necessarily determining whether the controversial theory holds water. I am against the censorship of opinions (no matter how silly), but responsible, thoughtful free speech is preferred. Forgive me here, but all this is almost as bad as saying, "While there is no evidence and it's almost impossible to prove, could it be that Bernie Madoff's Jewishness contributed to his greedy and scamming actions?" No one would dare pose that question, much less try to argue for it, without expecting to be labeled an ignorant racist. But against Asians it's fine?

You can't just label all of Korean culture as deferential and poor-communicating. Could Samsung and Hyundai have succeeded against cutthroat competition (including competition from low power-distance companies) with those behaviors? In fact, Samsung is know for bucking that Asian stereotype and promoting some junior staff (who may or may not be foreign-born) who outperform the old Korean guys. That's more of a meritocracy than many US firms. And it's not like Asiana is some podunk outfit or reckless carrier. According to British industry research firm Skytrax (and reported by ABC), Asiana was rated the BEST airline in 2010. The top 10 list was mostly Asian and Mideast carriers ("deferential", Eastern cultures), and no low power-distance Western carrier made the top list (unless you count Quantas and New Zealand).

http://abcnews.go.com/Travel/worlds-best-airlines-fly-carriers-amazing-flights/story?id=10731548&page=2#.UeHPaW2eRNg

What the media may fail to acknowledge is that SFO is one of the worst designed and least safe airports in the US, according to Travel & Leisure. It is built on landfill in a very windy, foggy part of the SF Bay, and it's 2 main runways are very close to each other and totally parallel, with secondary runways crossing them mid-way. There were 55 "incidents" from 2006-2010. SFO was also ranked the 2nd worst airport in 2013 for flight delays, and their ATC has a reputation for being crappy (as partly evidenced by their on-time record).

With the airport’s crossing runways and so many flights impacted by fog and other weather delays, SFO administrators have long advocated a complete realignment of its runways into a safer configuration. This involves extending the airfield into the bay—a plan vehemently opposed by Bay Area environmentalists and windsurfing enthusiasts. - T&L

http://www.travelandleisure.com/articles/tls-most-dangerous-us-airports/5
http://www.news10.net/news10picks/slideshows/specials/243745/339/The-5-worst-airports-in-the-country-for-flight-delays

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I wrote to the author Ohlheiser about my issues with her story, and to be fair here is her reply and my reply.

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I appreciate your thoughts on my piece, but I am worried that you may have misread my intentions. The first line you quote from me, "could the fact that the pilots were Korean have anything to do with their behavior leading up to the crash?" was, I thought pretty clearly, a paraphrase of a question I believe to be erroneous that has been raised widely in the media over the past few days. I wrote (citing a press conference in which this subject was raised, as a result of already existing speculation among many journalists): 

"the conversation turned to a media speculation meme that's been bubbling about the deadly incident for about 24 hours: could the fact that the pilots were Korean have anything to do with their behavior leading up to the crash? " 

In my article, I linked to multiple outlets who asked this question without any hint of self-awareness, prompting me to ask Gladwell for his thoughts on the use of his essay to raise this question, in my opinion, absurdly prematurely.

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Thank you, Ms./Mrs. Ohleiser.

Sorry I don't watch TV news much because I feel it is of such low value, so I was not aware how much they have already posited the question. I agree that you were not the first nor the most blatant carrier of the message. But I have respect for The Atlantic from my past experience, and I hoped that you would not further add visibility to the silly story, even if you were subtly trying to criticize or shed light on it.

Maybe this would not be possible for you, but I would have liked to see you explicitly call out the other outlets for even raising the question without much evidence from the incident. And if they bothered to do some actual journalism before blabbering out speculations, the pre-existing body of knowledge suggests that their "theory" is unlikely to be true anyway. For me, it's not good enough to just say the media outlets are rushing to judgment (it's for-profit TV news after all, we should expect that). We have to hold them to account when their judgments exhibit such absurd reasoning, bias, and ignorance - even if arguably supported by Gladwell's past writing (applicability to the current SFO crash is questionable, as Gladwell also noted). We know that TV news can take things out of context to support the opinions that they wanted all along.

I have not yet read Outliers, but I generally respect Gladwell's work. As he intimated, I am not sure how the specific circumstances and conclusions of the Korea Air story can be used to explain other seemingly related (but we can't be sure yet) incidents like the Asiana crash - isn't it likely that Asiana mgmt. has also carefully studied the Korea Air case? There are instances of deferential, one-way communicating, high power-distance org's succeeding, as well as cases of low power-distance, free-communicating org's failing miserably. How do you make judgments and generalizations then? It depends on circumstances. Unless there are some controlled experiments and/or rigorous research, I am not sure how much we can scientifically and fairly attribute deference to successes or failures during unusual events.

"We don't know" is a fair (and optimal) response in many cases. Better than ridiculous snap judgments anyway.

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My piece was intended to add some context to what was a very, very, visible question over the past week. In other words, to explain why several outlets and cable channels ran long segments or articles rehashing the theory in the first place, and to push back with that context on why it wasn't really smart reasoning to undergo — the line of mine you call a "cop out," was, in fact, my point, that the outlets using Gladwell's theory here had no evidence to support it.  

For your further reference, here area  few examples of outlets raising this question without a critical eye (I think I linked to some or all of these in the piece) 


and a good debunking (which, sadly, I missed while writing my piece, as it's kind of buried in a larger analysis of the crash itself): http://www.slate.com/articles/news_and_politics/transport/2013/07/asiana_airlines_crash_stop_blaming_sfo_s_runways_and_korea_s_pilots_for.2.html  

Thanks again for reaching out, and I appreciate your engaged criticism here. 

To your second point: I am not equipped to do an analytical, evidence-based take on the veracity of Gladwell's theory itself, which is precisely why I refrained from doing so in my piece. However, you may find this very thoroughly argued critical take, published after my quick response to the speculation, interesting: http://askakorean.blogspot.hk/2013/07/culturalism-gladwell-and-airplane.html  

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I am embarrassed that I misinterpreted your purpose so badly (my fault for scanning hastily). However, I construed your comments about Asiana being a "much smaller" airline than Korean Air, and citing their 2 previous crashes, as comments intended to cast doubt whether Asiana was above the problems that Korean Air experienced and learned from - and therefore the deference explanation may still be valid. Maybe for balance and to avoid misunderstandings, you could have provided context that Asiana is in fact a highly rated airline with a very good safety record - as I expect many Americans have never heard of Asiana prior to this month and may make incorrect assumptions about them considering the recent media coverage and the single data point of the SFO crash.

You did describe how the deference theory was spreading like wildfire with little to no evidence, and you included Gladwell's quotes to show that he does not think such speculation is useful at this time, nor does he really support using the older Korean Air story to explain the current Asiana crash. But maybe to drive the point home, you could have cited some previous gaffes, such as the right wing media-propagated rumor that Iraq was behind 9/11 leading to a scarily high % of Americans still believing it today, in order to remind your readers of the dangers of jumping to conclusions (or even making casual prejudiced speculation) without sufficient proof.

Thanks again and best wishes with your work.

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