http://www.washingtonpost.com/blogs/on-leadership/wp/2014/01/03/zappos-gets-rid-of-all-managers/#!
http://en.wikipedia.org/wiki/Zappos
I
think chances are that this is just a fad/stunt, or if they are serious
it will still turn out badly for them. :) I haven't read up on
"holocracy" (a company organized around tasks/projects rather than
depts/people), but to me it doesn't seem to be a natural fit for a mixed
e-commerce firm with strong-willed people like Zappos. They have over
1,500 employees - I think it would be pretty hard to monitor and control
such a diverse org without some sort of management chain. How would you
resolve disputes, or make a controversial decision with ambiguous data?
At some point a single leader has to make a call. I can also see
performance evaluation and career development becoming a mess. Though
they could theoretically save a lot of time/effort on less bureaucracy -
but I thought they were an agile, lean Internet company already?
While
I think the US workplace in general would benefit from more employee
empowerment and democracy, we all know that such freedoms/privileges can
be abused (and do not benefit productivity in all cases). While not
really "fair", it probably makes more sense to empower and give more
freedom to your top 20% performers (who really keep the company going),
rather than everyone. More freedom could be an incentive for the other
workers to strive toward too. I do like the Zappos idea of "lead links",
or pseudo-managers who just assign tasks and resources, but don't have
the authority to tell workers
how to get stuff done. That is
empowering, as few people like/need a micromanager (probably bad for
performance and satisfaction anyway).
We are social animals, and
have natural tendencies towards hierarchy. Of course even in a
holocracy, there will be unofficial pecking orders, politics, and such.
Could it degenerate into Survivor? :) But maybe Zappos could pull it off
due to their "family culture." They really want their workforce to be
like-minded Zappos fanatics. A lot of firms give lip service about
creativity, team-first attitude, and passion, but I think they do a
better job than most (especially compared to stuffy old firms like GM or
Chase). Maybe it's just superficial propaganda, and deep down the
workers are just going through the act and grumbling, but at least it's
on their minds - even if they don't walk the talk 24/7 (who does?).
I
only know 1 person who worked at Zappos (a project manager), and she
gave the place pretty bad reviews (especially top leadership). Maybe in
that case, it's good to minimize their ability to do harm with a flat
structure! But for the record, employee reviews on glassdoor seem
generally positive. Though in a holocracy, what the heck do the former
middle managers do then? Repurpose them to man the phone lines and pack
boxes? I imagine they will have more time for business development and
strategic analysis, but as we all know, middle managers may not be the
most gifted employees in those areas, especially if they are past their
prime and no longer strong with innovative thinking.
http://www.glassdoor.com/Reviews/The-Zappos-Family-Reviews-E19906.htm
Well,
after AMZ bought Zappos, they do not report on division-specific
financials, so we do not know how well their strategy and culture are
working. But before they were acquired, I believe they were roughly a
break-even business. Free shipping and unlimited returns are costly,
though I guess their corporate strategy believed that reputation and
customer loyalty are worth it in the long run. In general, it's an
audacious assumption that enough online customers care more about
service rather than low price to keep Zappos going. If that value
proposition is inaccurate, then org structure is moot.
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